Kerli, born Kerli Koiv, is an Estonian singer who has gained immense popularity and a loyal following amongst Goths - young female Goths especially - for her music, her image, and her style, for which she has coined the term 'bubble Goth'.
Her musical style is generally described as a combination of pop and electro with a hint of alternative rock, and amongst her influences she claims Bjork and Imogen Heap, who also have a small but reasonably dedicated Goth following. Her favourite band is cited as Sigur Ros, who are also quite popular in the Goth scene.
The bubble Goth moniker allegedly came about when Kerli was widely referred to as a Goth artist after the release of the album Love Is Dead, which does involve some very Goth-friendly lyrics and imagery. A critic responded that Kerli was more 'bubblegum Goth', to which Kerli replied, "That's exactly what I am, I'm going to take this concept and roll with it."
Kerli's fan base and street team form a community group called the Moon Children, which she originally established as a gathering for 'Indigo Children' ("a pseudoscientific label given to children who are claimed to possess special, unusual and/or supernatural traits or abilities" - Wiki). Moon Children is still described by Kerli as being for people who "feel too much and find it hard to exist in this world, so that they wouldn't think they're crazy" but rather than being exclusively for Indigo Children has developed into a "movement of Integrity, Love and Unity."
Kerli and many of her Moon Children wear three dots as part of their make-up, representing the three principles of their movement.
Kerli's personal life has been troubled, with reports of Kerli suffering bipolar disorder and attempting suicide when she was seventeen.
Kerli believes in angels and fairies, and my favourite anecdote about her is that when she was fifteen, she asked her mother if she could get a tattoo, the symbol for 'music' in Chinese. Her mother was not impressed and told her that if she could read every book in town and write a report on it, she could get the tattoo. Apparently, Kerli did so, and her mother took her to get the tattoo the day before her sixteenth birthday.